Bevar Bodegaerne

Branding campaign – bodega culture

Arnbitter is a dusty old classic, which we would like to stand by, since being dusty seems endangered these days. It’s perishing along with our beloving danish pubs, whom must yield to become a third wave coffee place, second hand shop or some other gentrified flagship.

We created the SoMe campaign ‘Preserve the pubs’, that tells the history of the pubs, shows the beauty as well as their fight for existence.

Making Arnbitters SoMe following increase with more than 300%.